Earlier this month, when we set about to demystify some of the worst business jargon at the World Economic Forum in Davos, we could not have imagined it would hit so many of our readers' raw nerves. Hundreds felt compelled to get in touch with their own submissions, some unprintable, but the best of which we have "outlined" below. There was, of course, plenty of criticism of our selections, with many objecting to the singling out of "benchmarking" - a term that has been in use in many disciplines for several decades - and a passionate debate about the precise meaning of "negative feedback loops", more of which later. But perhaps the wittiest critique came from Charles Crowe, who maintains that "all these explanations lack granularity and do not contain metrics sufficient to let us know if we need a new paradigm". We have taken that on board, Charles.